When a baby is born, their skin is at its most delicate. That s why we perfected our formulas over 125 years so they re now even more gentle for all.

Clinically proven mild and gentle, johnson s top-to-toe wash cleanses and moisturises your newborn baby s hair and scalp. It contains the unique no more tears formula that is as gentle to the eyes as pure water.

Johnson s top-to-toe wash is ph balanced, formulated to minimise risk of allergies and suitable for use from day 1.

Johnson s baby care products. Trusted by moms for over 125 years!

Features & benefits:
- clinically proven mild and gentle for newborn skin care
- contains no more tears formula that is as gentle to the eyes as pure water
- suitable for use from day 1
- free from sulphates, dyes, and alcohol
- hypoallergenic (formulated to minimise risk of allergies) & ph balanced
- paediatrician and dermatologist-tested

about the brand:
at johnson s we never stop raising the bar when it comes to what s best for your baby, we ve conducted 90% of all-industry-led research focused on understanding healthy baby skin. That s why we listened to parents from around the world and reformulated our products, inside and out, to set a new standard for gentle. All in all, we listened to 26,000 consumer voices to help shape and refine our products, proposition, and packaging design. Johnson s products are naturally-derived, free from parabens, sulphates, dyes & phthalates, ph balanced and hypoallergenic. The results reflect our fundamental mission: creating a world where every baby thrives. Our newly-reformulated baby products don t just cleanse and moisturize, they turn caring moments at every age and stage into opportunities to strengthen a baby s bond with their parents.

Johnson s choose gentle!

How to use:
wet baby s hair & body with warm water, apply wash with your hand or washcloth, gently lather & rinse.

Safety warnings:
for external use only. Keep out of reach of children.

Ingredients:
aqua, cocamidopropyl betaine, peg-80 sorbitan laurate, glycerin, peg-150 pentaerythrityl tetrastearate, ethylhexylglycerin, coconut acid, ppg-2 hydroxyethyl cocamide, decyl glucoside, sodium methyl cocoyl taurate, sodium chloride, citric acid, phenoxyethanol, sodium benzoate, parfum

What's in the box
1 x 500ml Top to Toe Wash